What is an advertorial?

An advertorial is a paid advertisement in the style of an editorial article, for example a company profile with text and a photo. Readers must be able to clearly recognize it as an advertisement, for instance through the label "Anzeige" (advertisement). Advertorials work well when a business wants to say more than fits into a classic ad. In our local media, such as OBERKASSEL aktuell, company profiles can be booked in print and online. Ask us about an advertorial.

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